Clear prices. No bill shock.

Every plan starts with a free audit. You'll know what you're getting, and what it costs, before you pay a dollar.

Foundation

For the owner who needs to exist online properly before spending on ads.

$897one time

  • One payment$897
  • Monthly commitmentNone
  • Your salon and three local competitors, analysed
  • A mobile-first website
  • Online booking that takes deposits
  • Instagram and Facebook set up and branded
Start with a free audit

Full House

For salons with two or more stylists who want every chair busy and every client coming back.

$597a month + $25 per confirmed client

  • Setup, once$2,497
  • Monthly base$597
  • Per confirmed new client$25
  • Most you'll ever pay in a month$2,497
  • Everything in Chair Filler
  • Built for salons with two or more stylists
  • Automatic review requests
  • Rebooking reminders
  • Win-back messages to past clients
  • Content for your pages
Start with a free audit

Prices in US dollars. Ad spend is paid by you directly to Meta and is not included.

Why we charge this way

The base covers the work

Every month we run your ads, your replies, your reminders and your booking system. The base fee pays for that work, whatever the month brings.

We earn more when you do

The $25 fee only applies to confirmed new clients. If we don't bring you new paying clients, you don't pay it.

Your bill has a ceiling

However many clients we bring, your monthly bill never goes past $1,497 on Chair Filler, or $2,497 on Full House.

What counts as a confirmed client

A first-time customer who books through the booking system we install, attends, and pays.

You and we read the same booking system export, so you never have to trust our count.

  • New customer, booked through your system, came in, paid
  • No-shows
  • Cancellations
  • Existing customers
  • Walk-ins

None of these are ever counted or charged.

How billing works

Your monthly base is charged automatically. The per-client fee is invoiced at the end of each month from the booking export. If an invoice goes unpaid, work pauses until it's settled.

20 qualified booking requests within 60 days, or we keep working free until you have them.

This comes with Chair Filler. It's for salons we accept after the audit, with clear photos of their work and an active ad budget. That's why we audit first: we only promise what we can deliver.

Read the full guarantee terms

Pricing questions

Who pays for the ads?

You do, straight to Meta (the company behind Facebook and Instagram). That money goes to the ads, not to us. We build and run the ads and make sure every dollar has somewhere good to land.

How much should I spend on ads?

Most salons we work with start from about $20 a day. The audit will show what makes sense for your area and your services, and we'll never push you past what you're comfortable with.

How do you count confirmed clients?

A confirmed client is a first-time customer who books through the booking system we install, attends, and pays. No-shows, cancellations, existing customers and walk-ins are never counted. We both read the same booking export, so you never have to trust our count.

Can I cancel?

Foundation is a one-time payment with nothing monthly. On Chair Filler and Full House, the monthly plan can be cancelled with notice as set out in our terms. The website and booking system we build stay yours.

Find out exactly where your salon is losing bookings.

The audit is free. You'll see how findable you are, how easy you are to book, and how you compare with three salons near you.